Decisions · 86753084
In re Mayweather Promotions, LLC
Serial No. 86753084 · Decided 2020-10-29 · Other
What happened
Registration refused — PAST PRESENT FUTURE fails to function as a trademark for T-shirts because it is a widely used commonplace message. Evidence showed extensive third-party use of the phrase on apparel by unrelated vendors. Applicant’s arguments about celebrity association (Floyd Mayweather) and secondary source doctrine were rejected.
The marks
Applicant
PAST PRESENT FUTURE
T-shirts
Why this decision is significant
Precedential failure-to-function decision for commonplace message on apparel. Addresses Mayweather boxing connection and secondary source doctrine inapplicability.
Research significance is Trademark Valet's editorial rating of how useful a decision is to practitioners. It is not a statement of precedential weight — that is the separate Precedential field, which comes from the Board.
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The original record
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